Once giant-like Internet service provider AOL has unveiled a new smartphone portal, m.aol.com, "optimizing" AOL (News - Alert) for any mobile device.
Raise your hand if you'd kind of forgotten AOL was still around. Sorry, we did too.
AOL's hitching much of its future on Android (News - Alert), as company officials say the company's increasing their focus on the Android operating system with the launch of the AOL app for Android, giving users a way to access dozens of AOL's properties, and the DailyFinance app for Android.
The company's renewed focus on mobile apps and content comes on the heels of the arrival of David Temkin, the company's new Vice President of Mobile.
"The company, which is working hard to transform into an Internet-content provider, is making a big bet on mobile to compete for eyeballs with Google, Facebook (News - Alert) and Twitter," notes industry observer Clint Boulton, adding that "many users are accessing the Web on the go from smartphones fitted with full HTML Web browsers. Google (News - Alert), Facebook and Twitter now are vying to show these mobile users online ads."
The smartphone portal works on any mobile browser and is designed, company officials say, to make it convenient for users to access AOL content on any mobile device: "For smartphones supporting HTML5, including iPhone (News - Alert) and Android devices, the portal provides a touch-driven interface that allows users to scroll through articles and content."
In addition to the new smartphone portal, AOL has released two new free applications for Android-based devices, providing a way to read content from some of AOL's sites like PopEater, Engadget and FanHouse. Users can also access sites such as MapQuest and AOL Mail as well as hit the AOL app list to find links to all available AOL apps for Android.
Second, AOL's popular DailyFinance app is now available on Android devices. The DailyFinance app allows users to receive real-time stock quotes and financial news and allows users to track up to 25 different portfolios.
David Sims is a contributing editor for TMCnet. To read more of David’s articles, please visit his columnist page. He also blogs for TMCnet here.
Edited by Marisa Torrieri